Over the next few posts, we’re going to talk about how to take a hard look at your current resources and get the most out of them. This can help your capital go further and increase your profit margin. Today we’ll cover three different ways to maximize what you...
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Maximize Your Resources – Part 1
Over the next few posts, we’re going to talk about how to take a hard look at your current resources and get the most out of them. This can help your capital go further and increase your profit margin. Today we’ll cover three different ways to maximize what you...
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#0003 – Create Your Market Dominating Position – Part 2
5 Killer Mistakes – Part 3
The last 2 posts covered the first four of the killer mistakes you can make that will not only make you lose your fish, but possibly your entire company. Today we’re going to talk about the fifth killer mistake: Up Cash Creek Without a Paddle. Even when business is...
#0002 – Create Your Market Dominating Position – Part 1
5 Killer Mistakes – Part 2
In the last post, we covered the first two of the 5 biggest mistakes you can make in dealing with big fish clients. Today we’ll cover the third and fourth ones: Taking on More Than You Can Handle. When you take on too much, your business can’t keep up and therefore...
#0001 – Welcome To The Profit Challenge
5 Killer Mistakes – Part 1
There are 5 big mistakes that will kill a deal with a big fish. They are: Not meeting the client’s expectations Mishandling a client crisis Taking on more than you can handle Putting all your eggs in one basket Up cash creek without a paddle Any one or combination of...
Keep Up the Momentum
In the last post, we talked about negotiating with your big fish and how to nurture and build on the relationships you are creating. Today we’ll talk about your fish's power and how to utilize that for your benefit. One of the most important aspects of this is to keep...